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How You Inspired Our Summer TOPTOTE Collection

May 4, 2023

The Fray Lilac TOPTOTE Hat Holder attached to beach bag with straw hat

If it ain’t broke, don’t fix it…

We first launched The Fray TOPTOTE back in Spring of 2021 in neutral colors and it was a hit right from the start. To this day it is one of our top two best selling TOPTOTE hat holders. Because of that, we’ve continued to bring it back and give the people what they want- RAFFIA TRIM. It just feels very summer vacation vibes and there’s no better embellishment to compliment your beach tote and or travel looks. Now as much we as love a neutral, this year we wanted to do things a little differently and add a pop of color to your summer wardrobe instead! Which is why we decided to design these new styles in a stunning lilac and emerald green – two colors we love and need more of in our closet… Don’t you agree?!

The Fray Emerald Green TOPTOTE hat holder clipped to bag with hat attached

Staycation or Vacation….

Whether you’re headed to the beach or have a vacation planned, hats are a must-have accessory because they can truly complete a look and the obvious – to protect your skin from the sun’s harsh rays. As we’re sure you know by now, hats and TOPTOTE’s go hand in hand (because no one should be carrying their hat in their hand this summer or EVER) so we’re sharing the design inspiration behind our latest limited edition Summer TOPTOTE Collection to get you inspired and looking the part this season…

+Shop Summer Collection Here