'How Did They Do It?' With Designer and Founder of L*Space Swimwear, Monica Wise!
Thrilled to feature the woman behind one of the best fitting swimwear brands out there. And I don't say that lightly! Monica Wise has built a swimwear and lifestyle brand rooted in equal parts impeccable fit and effortless style. We are also proud to share that TOPTOTE is sold on their site and get this, is labeled a BEST SELLER!
LA: What is one interesting thing that people may not know about your career?
M: Back when I started, I didn’t have the budget to hire models for trade shows so I had to model and show the collection at the same time! Thank goodness that didn’t last too long!
LA: During your professional journey, what is one mistake you made that you learned the most from?
M: In the earlier years, I loved designing skimpy bottoms and didn’t offer a lot of coverage options. Once I really started listening to what our customers wanted, we exploded. If you don't listen to your customers someone else will!
LA: What is one thing you did that put you on the right path to growing a successful brand?
M: I never took my eye off the quality from day one! You have nothing if you don’t have a great quality product. 20+ years later and customers still rave about how our quality outlasts the competition.
LA: What are you most proud of at this moment?
M: I am most proud of the community we’ve built through the years as a brand for all shapes, colors and sizes. Our fans have really embraced us and the meaning of L*Space.
LA: Your go-to beverage after a long week (specifics please!)?
M: I love a “Rosemary Greyhound” these days! It’s both sweet and savory, and the best part is it’s only 3 ingredients: vodka, rosemary simple syrup and of course, a sprig of fresh Rosemary!
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